The ASF’s brand guidelines and trademark policy ensure consistent use of our brand logo and assets to help people easily identify the Foundation and its work. All uses of ASF trademarks, service marks, and graphic logos must abide by our Identity Style Guide and Trademark Policy.
“Powered By” logos can be used by the ASF community-at-large on websites, documentation, and other marketing materials.
Guidelines for the appropriate use of the “Powered By Apache” logos include:
The “Powered By Apache” circular banded logo may be used standalone with The ASF logo mark (denoting general use of an ASF project) or in combination with an official/authorized ASF Project logo.
The official/authorized Project logo may not be altered in any way other than removing/separating the name(s) where applicable as approved by the associated Project Management Committee.
The appropriate trademark symbol(s), such as ® or ™, associated with the project's logo must be included in the logo.
The logo's circular band format, font, and color must not be altered in any way.
The logo and/or its contents must not be rotated, animated, distorted, or otherwise altered, nor should it be used as a graphic element, background, or pattern.
The logo and/or its contents must not be translated or localized, nor should it have versioning numbers or other unauthorized words added to it.
The preferred background color for the logo is white, however, the logo may appear on colored, black, or image/photographic backgrounds providing the logo's legibility is not compromised.
The logo may be sized and produced in multiple file formats as required by the Project Management Committee, with a preferred minimum size of 80 pixels high in Web/online applications (where possible) to ensure legibility.
The logo may not, under any circumstances, be incorporated with a third party's company name, product name, or logo(s), or adopt marks and/or logos that are confusingly similar to or imply improper association with The Apache Software Foundation.
Third parties and programs are not allowed to use official Apache project logos and/or create alternate logos or identifying marks relating to any Apache project without written permission from the associated Project Management Committee and/or ASF Brand Management.
September 11, 2025: The process for updating Project "Powered By" logos will be updated in the coming weeks. In the meantime, please use the new Powered By logos above.
Stickers containing pictorial marks of the ASF logo with various taglines and colors are available for broad community use. These images can be used in any application.
The new blank template for the “Powered By” logos as well as select project “Powered By” logos can be downloaded on our template site. The old template (black “powered by” band) is deprecated and should not be used for any current graphics use.