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Apache Events The Apache Software Foundation
Apache 20th Anniversary Logo

ASF Brand Guidelines

The ASF’s brand guidelines and trademark policy ensure consistent use of our brand logo and assets to help people easily identify the Foundation and its work. All uses of ASF trademarks, service marks, and graphic logos must abide by our Identity Style Guide and Trademark Policy.

ASF Graphics

Logo

Foundation Logo with URL

Logo

Logo

Logo with Established 1999

Feathers

Feather

Powered By Apache Logos

The “Powered By Apache” logo was created in 2014 to celebrate the Apache Software Foundation's 15th Anniversary and promote the ASF's then-more than 200 projects. The logo was updated in January 2016 to reflect the new ASF brand identity.

This logo was specially created to maintain the unique identity of each ASF project whilst identifying all projects under the Apache umbrella. The Apache community at-large are encouraged to display “Powered By Apache” assets on their websites, documentation, and other marketing materials.

Guidelines for the appropriate use of the “Powered By Apache” logos include:

In addition, official Apache Project pages and documentation on apache.org must utilize the appropriate trademark symbols on the respective Project logo, along with the following footnote: "Apache, Apache [PROJECT NAME], and the Apache [PROJECT NAME] logo are registered trademarks or trademarks of The Apache Software Foundation in the U.S. and/or other countries."

Powered By Apache

Powered By Apache Logo - PDF

Powered By Apache Logo - SVG

Powered By Apache Logo - EMF

Project "Powered By" Logos

Per-Project Powered By Logo Example

Logos for individual projects, such as the ones below, are available in jpg, png, and psd format. They can be retrieved by requesting http://www.apache.org/foundation/press/kit/poweredBy/pb-PROJECTNAME.jpg, or http://www.apache.org/foundation/press/kit/poweredBy/pb-PROJECTNAME.png, http://www.apache.org/foundation/press/kit/poweredBy/pb-PROJECTNAME.psd.

For example, the Powered by Logo for Apache Tomcat can be retrieved from poweredBy/pb-tomcat.jpg, poweredBy/pb-tomcat.png and the poweredBy/pb-tomcat.psd

If you are unable to find the logo you are looking for, try inspecting the directory listing. If you still can't find what you need please contact the project's mailing list.

Template for "Powered By" Logos


With this handy tool you can create your own Project Powered By Badge.

  1. Select your logo saved in a square format. (Non square images may result in improperly cropped results.)
  2. Your logo will be displayed in the Powered By badge.
  3. Now you can save it and use as needed.

 

Powered By
 

The new blank template for the “Powered By” logos as well as select project “Powered By” logos can be downloaded on our template site. The old template (black “powered by” band) is deprecated and should not be used for any current graphics use.

ASF Badges

Badges containing pictorial marks of the Apache Feather with various taglines and colors are available for broad community use. These images can be used in any application.

Apache Way Badge

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The official event logo for Community Over Code, ASF's flagship annual event.

Community Over Code